A bounce house rental business is easy to market because your product is big, fun and colorful. You should use these qualities to your advantage. What follow here are some simple and not too expensive tips to help you market your inflatables.
Business Cards
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The first marketing strategy is to have some business cards printed. You can easily do this from your personal desktop or you can have them printed. Keep in mind the power of a bright and colorful photo of a bounce house and the message that will send to your potential customers. You will want to include your business name, your phone number, email address and your website if you have one.
A business card can be printed on two sides so do not feel like you have to cram everything onto one side. One great marketing strategy is to print a discount coupon on the back of the card. People who have an interest in your business will have a good reason to keep your card.
Distributing your cards is very important. Leave them at places where parents go. You can leave a few on a table at McDonalds, Chucky Cheese or any other family style restaurant. Bulletin boards at the supermarket, Laundromat or gym work well too.
Ask if you can place your cards in the goody bag at the birthday parties where your bounce house will be rented. Give them out where ever you can.
Bounce House Banners
Most inflatables will come with banner space. Make sure that you take advantage of this very important element. When your bounce house is being rented, it is very visible. That banner space should be considered as very valuable real estate. You should have a web page and place that web address on the banner along with your phone number. This will help a potential customer identify who you are and how to contact you.
Market With You Vehicle
As you start to rent out your bounce house inflatables, you will be doing a lot of driving to and from rental locations. Get your car to give back to you. You can attach magnetic signs on to your car that have your logo and contact information on them. They will come in pairs so you can have one on the driver side and the passenger side.
When you really get serious, you can have your vehicle professionally screen painted for some highly effective impact.
Goody Bag Marketing
When you are in the bounce house rental business, a large part of your business will be birthday parties. Every child that attends a birthday party where your inflatable makes an appearance is a potential candidate for the next rental. By simply printing up some colorful bags with your contact information discretely placed, you should be able to offer them to the grateful mom who books the rental. You can print a discount coupon on the bag or place one inside. They will eventually find their way into the homes of the children who attended that party.
Four Great Marketing Tips For a Bounce House Rental Business
Robin Buckley is an entrepreneur. She has partnered with Christine Hiebel, a passionate parent. Together they offer healthy, safe and active outdoor toys for kids, with their residential bounce house and water slide inflatables. You can vie their products at http: http://www.zerovib.com
They also offer parents guidance for starting a home-based business with the inflatable bounce house products. Robin and Christine are work-at-home entrepreneurs who assist other moms that want to work from home too. Together they are creating resources that help people make a smooth transition from a job to a thriving bounce house rental business. They offer commercial bounce house inflatables at greatly reduced prices at http://www.zerovib.com and offer sound business advice for the person who is just starting out.
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