Monday, November 28, 2011

Setting Up Google Places - Ensure You Set Up a Brand New Account For Each Enterprise Listing

When setting up your Google Places account it really is crucial to understand that there is no strategy to transfer this account to someone else. For those who sell the organization or have any other reason to desire to transfer control of the account to yet another person, you are going to will need to shut down the listing and start over unless you're willing to permit that particular person to have access to all of your other Google organization and/or private information. This means losing all of your reviews and citations. Clearly this could be a large loss.

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Thus, Don't enable your marketing consultant, advertising agency, or any other outside company to create your listing in their account. They could possibly wish to do this for comfort. You'll want to develop this listing inside your Google Account. Having said that, should you need to move your advertising and marketing to another entity, they are not going to let you or that entity have access to their total Google Account. So you'll be forced to start over.

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Do not use your private Google Account or the Google Account of yet another business you personal or control to generate your listing. See the reasons above.

DO Generate a brand new Google Account for every single small business that you own. This way you will be in a position to transfer control of the account to a new owner without losing any of the work that has gone into the creation of the account.

You'll want to use this thinking with regard to all local search engine listings such as MerchantCircle, HotFrog, YellowPages.com, Yelp, Yahoo, Bing, and others.

Setting Up Google Places - Ensure You Set Up a Brand New Account For Each Enterprise Listing

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